You Might Think

But you kept it goin’… til the sun fell down. TWANG! You kep’ it goin’.

There are some songs that you just can’t hear without picturing the video, and near the top of that list is The Cars’ “You Might Think”, which hit the ground running in March 1984.

Don’t believe us? What are you thinking about right now? Ric Ocasek as King Kong? The Cars standing on a bar of soap in a bathtub? Ric buzzing around with a fly body?

Yep. Thought so.

“You Might Think” (and the entire Heartbeat City album) marked the beginning of The Cars departure from traditional guitar-driven music and into more popular keyboard-driven new wave synth pop. Of course having Mutt Lange (he, who rescued Def Leppard from hair metal obscurity and turned them into a top 40 band) as your producer won’t hurt you in the popularity department.

In all, “You Might Think” spent 17 weeks on the Billboard chart, peaking at #7 at the end of April. It’s a quick little ditty (just over 3 minutes long), and it’s as catchy as the day is long, but it’s not much of anything without the video. Directed and produced by Charlex (still a thriving video production company), it was one of the first videos to use computer graphics.

In fact, it was so groundbreaking that it won the very first MTV Video Music Award for ‘Video of the Year’ way back in 1984. It’s competition? Just a couple of videos you may have heard of: Herbie Hancock’s “Rockit”, Cyndi Lauper’s “Girls Just Want to Have Fun”, The Police’s “Every Breath You Take” and, um… oh yeah– Michael Jackson’s “Thriller”.

Yes sir… pretty much every CG music video you see these days (which is, well… all of them) owes at least a little bit of a ‘thank you’ to that gem by The Cars.

And by ‘gem’, we mean ‘awesomely bodacious video’.

We ♥ You Might Think.

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~ by weheart80s on June 25, 2010.

One Response to “You Might Think”

  1. […] we had 90 minutes of music videos at our fingertips every week. Duran Duran! The Cars! Thomas Dolby! […]

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